Audience Extension

Managed Programmatic Services

Efficiently combine QuinStreet's exclusive data with optimized programmatic reach across the web. Our media platform provides the foundation to reach unique audiences and provides deeper customer insight - and expansive, multi-channel reach provides access to up to 99% of connected US devices.

powered by Sizmek and Digital Remedy
Our managed programmatic services are powered by Sizmek , the predictive programmatic platform that combines real-time data and artificial intelligence to anticipate consumer needs, and Digital Remedy , the digital solution and media holding company leveraging performance-based innovation to maximize business potential.

Proprietary Data

  • First-Party Foundation : We track the behaviors of Technology Decision Makers across our media brands, and combine them with data from verified partners
  • Analytics-Driven : Our intelligent audience modeling identifies look-alike and act-alike users for your target market across the web

Expansive Reach

  • Scale Safely & Efficiently : DSP access with over 110B biddable impressions per day, and built-in filters against fraud and non-human traffic
  • Multi-Channel : Use a variety of channels to reach your target market, including display, mobile, video, and social media

Performance-Driven

  • Automated Optimization : Our platform analyzes your campaign results in real-time, dynamically adjusting to drive towards your desired KPI
  • Measure & Inform : We track user interaction with your creative and use it to inform the optimization strategy for the campaign

  • Proprietary Data

    Our media platform provides the foundation to reach unique audiences and provides deeper customer insight .


    First-Party data is key

    "Two-thirds of marketers surveyed said that first-party data provides the best path to customer understanding and high performance."
    - 300+ Senior Marketers Survey by Signal
    Signal

    Our audience is engaged

    Every day, Tech Decision Makers and Influencers engage with our content throughout their buy cycle.

    Media Brands

    Big Data creates our personas

    We analyze dozens of data points, de-duping them across partners to create look-a-like and act-a-like personas based on our users, like:

    • Content affinity
    • Social interactions
    • Intent signals / In-Market signals
    • and more...
  • Expansive Reach

    Reach your target at the right moment on brand-safe inventory, with access to 99% of connected devices in the US.


    Multi-Channel

    • Diversify your media mix with display banners, mobile web and apps, video, and social amplification via Facebook
    • Cross-device targeting expands reach and frequency to the right audience
    • Attribution and tracking across multiple channels helps you better understand cross-channel performance

    Massive Scale

    • DSP Access to major exchanges:
    • DSP Access to Major Exchanges

    Brand Safety

    • Content analysis of semantics and images, as well as keyword detection and real-time filtering
    • Pre-filtered inventory removes bots, non-human and fraudulent traffic
    • Ecosystem protection helps ensure both users and publishers are protected from unethical behaviors
  • Performance-Driven

    Automated optimization measures and adjusts your campaign continuously, in real-time , to maximize ROI.


    Average Results

    • 0.29%
      Click-through rate objective
    • 67%
      Video completion rate objective
    Automated Self-Learning
    Align optimization with your objectives, such as:

    Brand Marketing & Awareness

    • Viewability
    • Time Spent
    • Video Completion Rate

    Direct Response Marketing & Actions

    • Click-through Rate
    • Conversion Lift

Related Products & Tools

Targeting Capabilities

Targeting Capabilities

We leverage 1st party data, combined with leading 3rd party sources, to reach niche B2B audiences

Engagement Analytics

Engagement Analytics

Extend your knowledge of user behavior and investigate deeper with enriched impression data

Display Best Practices

Display Best Practices

Get expert advice on how to get the most out of your QuinStreet display advertising campaigns

Ready to Get Started?

We can help you engage with decision makers researching and planning to make technology purchases. Contact one of our representatives today to get started.

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